Max Petrusenko
GEO Systems Lead
Builds technical GEO systems across crawlability, schema architecture, and answer-ready content design.
Articles by Max Petrusenko
GEO Thread FAQ from Real Operators: What Keeps Coming Up
Real recurring questions from founders and SEOs about SSR, citations, distribution, and measurement answered in one source.
Snappy SSR Website Checklist for GEO Teams
A technical checklist for speed, render consistency, and crawlability so your site is easy to parse and easy to trust.
30-Day AEO Sprint Plan: From Audit to Publication
Source-of-truth guide to how to execute an AEO sprint in 30 days with definitions, evidence links, risks, and a practical implementation map.
AI Content Quality Rubric: A Practical 10-Point Review System
Source-of-truth guide to how to score content quality before publishing in AI-search markets with definitions, evidence links, risks, and a practical implementation map.
Fact-Checking Workflow for AEO: Source Discipline at Scale
Source-of-truth guide to how to operationalize fact checking for high-volume AEO publishing with definitions, evidence links, risks, and a practical implementation map.
Troubleshooting Content Template for Answer Engines
Source-of-truth guide to how to structure troubleshooting guides for AI retrieval with definitions, evidence links, risks, and a practical implementation map.
Comparison Page Template for AEO: Neutral, Useful, and Citable
Source-of-truth guide to how to build comparison pages that get cited with definitions, evidence links, risks, and a practical implementation map.
Entity Reconciliation Across the Web: Fixing Identity Drift
Source-of-truth guide to how to reconcile inconsistent entity signals across platforms with definitions, evidence links, risks, and a practical implementation map.
Google Search Console Indexing Debug Framework for GEO Teams
Source-of-truth guide to how to debug indexing and exclusion states systematically with definitions, evidence links, risks, and a practical implementation map.
robots.txt Policy for AI Bots: Governance Model for Publishers
Source-of-truth guide to how to govern robots policy decisions across teams with definitions, evidence links, risks, and a practical implementation map.
JavaScript Rendering and AI Discovery: Practical Mitigation Guide
Source-of-truth guide to how JS rendering affects crawler and AI discoverability with definitions, evidence links, risks, and a practical implementation map.
Internal Linking Patterns for Citations: What Actually Helps
Source-of-truth guide to which internal linking patterns improve AI understanding with definitions, evidence links, risks, and a practical implementation map.
Legal GEO Accuracy Framework: Reducing Advice Risk in AI Search
Source-of-truth guide to how legal sites stay accurate while optimizing for AI answers with definitions, evidence links, risks, and a practical implementation map.
Perplexity Citation Optimization: Freshness + Community Signals
Source-of-truth guide to how to optimize specifically for Perplexity citations with definitions, evidence links, risks, and a practical implementation map.
Person Schema for Authority: Author Credibility in AI Search
Source-of-truth guide to how person schema supports authority and trust signals with definitions, evidence links, risks, and a practical implementation map.
Organization Schema for Entity Clarity: Complete Implementation Guide
Source-of-truth guide to how organization schema improves entity clarity with definitions, evidence links, risks, and a practical implementation map.
HowTo Schema for Answer Engines: When It Helps and When It Fails
Source-of-truth guide to when HowTo schema improves AI answer visibility with definitions, evidence links, risks, and a practical implementation map.
FAQ Strategy for AEO: Build an Answer Graph That Compounds
Source-of-truth guide to how to design FAQ pages for answer engine optimization with definitions, evidence links, risks, and a practical implementation map.
How to Write Citable Definitions for GEO/AEO
Source-of-truth guide to how to write definitions that AI systems can cite safely with definitions, evidence links, risks, and a practical implementation map.
Does SEO Still Matter in AI Search?
Source-of-truth guide to whether SEO still matters when AI answers reduce clicks with definitions, evidence links, risks, and a practical implementation map.
Best Content Formats for AI Citations (With Examples)
See which page formats are cited most often in AI answers and how to structure each format for extraction and attribution.
llms.txt vs robots.txt: What Actually Helps AI Discovery?
Separate signal from hype: where robots.txt matters today, where llms.txt can help readability, and where neither changes rankings.
Canonical URLs + Redirects: Technical SEO Setup for AI Search
Learn how canonical tags and permanent redirects work together to consolidate signals for Google, AI overviews, and answer engines.
GEO Tools and Software: Complete 2026 Guide
Discover the best tools for GEO and AEO optimization in 2026. From schema validators to AI citation trackers, find the right software.
Entity Clarity for GEO: Knowledge Graph Optimization
Learn what entity clarity means for AI search, how to optimize for the knowledge graph, and why consistent entity signals drive citations.
How to Measure GEO Success: Citation Tracking Metrics
Discover the KPIs that matter for GEO: citation frequency, share of voice, brand visibility, and attribution quality. Track what counts.
Direct Answer Blocks: The Complete AEO Writing Guide
Master the art of writing direct answer blocks that AI engines love. Learn structure, word count, and formatting for maximum citation potential.
AI Crawlers Explained: GPTBot, CCBot, and Robots.txt Configuration
Understand AI crawlers like GPTBot, CCBot, Claude-Web, and Google-Extended. Learn how to configure robots.txt for GEO success.
How to Win AI Citations: The AEO Playbook for 2026
Learn the proven strategies to get your brand cited by ChatGPT, Perplexity, Google AI Overviews, and other AI engines.
Direct Answer Block Examples That Convert
See real examples of direct answer blocks that help both users and AI engines understand your content quickly.
GEO/AEO Audit Template (Free) - Complete Guide
Download and use our free GEO/AEO audit template to assess your website's AI recommendation readiness.
Entity Clarity Checklist for Better AI Rankings
A practical checklist to ensure your brand entity is clear and consistent across the web for AI engines.
What is GEO/AEO vs SEO? The Key Differences for AI Engines
Understand how Generative Engine Optimization (GEO/AEO) differs from traditional SEO and what you need to do to rank in AI search results.