Frequently Asked Questions

GEO (Generative Engine Optimization) focuses on making your content citable by AI chatbots and answer engines, while SEO (Search Engine Optimization) focuses on ranking in traditional search results. Both are important—SEO drives traffic from search engines like Google, while GEO helps you get recommended by AI assistants like ChatGPT, Claude, and Perplexity. The key difference is that GEO prioritizes direct answers, entity clarity, and trust signals that AI systems use when choosing sources to cite.

The GeoAnalyzer score (0-100) measures your website's readiness for AI recommendations across five categories: Entity Clarity (how well AI understands your brand), Direct Answers (how easily AI can extract answers from your content), Trust Signals (your credibility indicators), Competitive Positioning (how you compare to cited competitors), and Technical Accessibility (whether AI can access your content). The overall score combines these categories with a tier classification of Bronze, Silver, or Gold.

The free preliminary score takes 30-60 seconds. We crawl your homepage and key pages, analyze your content structure, and evaluate your entity presence. The full report, available for $19, provides detailed breakdowns and recommendations immediately after purchase.

GeoAnalyzer directly crawls your website using the same methods AI engines employ. We analyze your HTML content, schema markup, heading structure, and trust signals. We also cross-reference public data sources for entity verification. Your URL and email are only used for the analysis and to deliver your report—we never share your data with third parties.

The free score gives you a quick snapshot of your AI recommendation readiness with your overall score, tier classification, and the top hesitation AI might have about recommending you. It's useful for understanding where you stand. The full report ($19) provides detailed section breakdowns, specific recommendations, competitor comparisons, and a priority roadmap for improvements.

Run a GEO audit after making significant content changes, adding new schema markup, updating your about pages, or when you notice competitors being cited more frequently. For most websites, quarterly audits are sufficient. Tracking your score over time helps you understand which improvements have the biggest impact on your AI recommendation readiness.

Bronze tier (0-59) indicates basic AI discoverability but weak citation signals. Silver tier (60-79) shows good AI presence with room for improvement. Gold tier (80-100) represents excellent AI readiness with strong signals for being cited by AI engines. Moving up a tier typically requires improvements in entity clarity, direct answer content, and trust signals.

AI engines build understanding of entities (brands, products, people) by analyzing structured data like schema markup, knowledge graph entries (Wikipedia, Wikidata, Crunchbase), and consistent mentions across authoritative websites. If your entity information is unclear, inconsistent, or missing, AI engines will hesitate to recommend you even if you have great content. GeoAnalyzer's Entity Clarity score specifically measures this.

No technical skills are required to run the basic analysis—just enter your URL. The report provides recommendations that anyone can implement. Some suggestions, like adding schema markup or updating technical settings, may require a developer or access to your website's content management system.

Yes. We use industry-standard security practices including HTTPS encryption. Your analysis results are private and never shared. Email addresses are only used to deliver reports and essential communications. We do not sell your data to third parties. See our Privacy Policy for complete details.